It instils the practices common to all successful enterprises and was designed with the input of a range of businesses.

It will also prepare you to start your own successful business as you will develop transferable skills in analytical and critical thinking, strategic decision-making, problem- solving and self-reliance.

The programme also offers students the possibility to shape their own studies by electing to undertake either a dissertation or, to for those with an entrepreneurial spirit, to produce a detailed Business Plan.

You will cover content in core areas including financial management, planning, how to analyse businesses from organisational and operational viewpoints, and traditional and social media marketing.

The programme has a work-based focus throughout to prepare its participants for employment or starting their own enterprises.

UCW’s commitment to great graduate outcomes is also underpinned by our students having access to a Careers Coaching service for the whole time they are enrolled with us.

The programme is taught at the new teaching and learning facilities at the multimillion pound University Centre in the Winter Gardens on Weston seafront.

Please contact the course leader Jason Hillyerd or our HEART student services team if you have any questions. It would also be great to see you at our next Open Day, where you can see our facilities and also meet the team.

Full-time year 1:

• Introduction to Research Methods (30 credits)
• Introduction to Marketing (15 credits)
• Operations Management (15 credits)
• People and Organisations (15 credits)
• Sustainable Venture Creation (15 credits)
• The Business Environment (15 credits)

Full-time year 2:  

• Entrepreneurship and Intrapreneurship (15 credits)
• Human Resource Management (30 credits)
• Innovation and Managing Change (15 credits)
• Sustainable Business Case Development (30 credits)

And

• Digital Communications (30 credits)

Or

• Work-Based Learning (30 credits)

Full-time year 3:  

Global Strategic Management, Contemporary Issues in Business, Managing Projects, Managing Sustainability, Business Plan (optional), Dissertation (optional).

• Contemporary Issues in Business (30 credits)
• Global Strategic Management (30 credits)
• Managing Projects (15 credits)
• Managing Sustainability (15 credits)

And

• Business Plan (30 credits)

Or

• Dissertation (30 credits)

This course is taught via a combination of lectures, seminars, skills practice, presentations, case studies and group workshops. UCW’s Higher Education Library Plus (HE.LP) team also deliver a series of sessions on degree-level research and academic writing to all first-year students.

When not in scheduled lecturers and seminars, students are expected to continue learning through independent self-study. This involves reading relevant literature, working on individual and group projects, and undertaking research in preparation for coursework and exams.